Production- Web Pop Up
26th February
On this day we reviewed the preproduction Christina and I had come up with for the pop up, we had chose either to use Lauren’s hair flick image or Ben peering round a tree and the basic image for it, We then worked together to choose how we wanted the advert to appear and the steps we needed to take to make it such as which programmes to use and how to get the pictures from the footage.
Elliott decided that we would use photoshop initially to create the caption screen then flash player to make it active. Christina selected the picture from the footage so that Elliott could work with it, I then sat next to him whilst he began to work with the image as i created our online surveys for our already completed products (posted in another post), from time to time he would ask me what colours to use or where to position an aspect of the pop up, so far we have decided to give Lauren a purpley glow as it goes with the already black and white picture, however we are yet to decide whether we want to place this on a grey, purple, black or white background.
11th March
Elliott continued to work on the web pop whilst Christina and I worked on a questionnaire for our focus group
As far as the web pop was concerned we progressed into the production, as a group we had decided on the colour of the background, the pictures of the bottles and actress, Elliott then experimented with tone, shape and the opacity of each feature until it had reached a state that we agreed upon. Amber researched into fonts to see which was approriate and gave the right connotations for our product.
